Oliver Kahn / Goalplay

Brief Description / Context

Through his company Goalplay, Oliver Kahn sought to support Chinese soccer by implementing modern training and development approaches. The focus was on gaining access to relevant institutions, establishing strategic partnerships, and building networks with leading players in the Chinese sports landscape.

Challenge

The Chinese sports sector is highly institutionalized and requires strong relationships with universities, associations, and government-led structures. At the same time, international expertise, sports innovation, and cultural sensitivity had to be credibly integrated.

Access to relevant decision-makers and academic institutions played a central role in this effort.

Result

Access to leading sports institutions
Networking with relevant organizations in elite Chinese sports

Visiting professorship in Beijing secured
Support for collaboration with a leading Chinese sports university

International partnerships strengthened
Strategic positioning in the fields of sports, education, and innovation

Scope of Services

• Partner Search & Business Development
• Government Relations & Public Affairs
• Intercultural Mediation
• International Cooperation & Network Building

Industry Focus

• Sports & International Cooperation
• Education & Academic Institutions
• Innovation & Talent Development